Comments for TaylorYou http://tayloryou.com/blog Keepin' it Real in Real Time Thu, 04 Mar 2010 17:45:55 -0700 http://wordpress.org/?v=2.9.2 hourly 1 Comment on Dinosaurs Do Dance on the Social Networking Stage by CYTaylor http://tayloryou.com/blog/dinosaurs-do-dance-on-the-social-networking-stage/comment-page-1/#comment-143 CYTaylor Thu, 04 Mar 2010 17:45:55 +0000 http://tayloryou.com/blog/?p=426#comment-143 @Joanna: Glad to see you're coming around. I know YOUR STORY about -- and reluctance to embrace -- wireless devices all too well but I am happy to hear you are giving it some consideration. However, my advice to you is similar to what I am proposing to dinosaur #2: embrace only those social networking tools that make sense for you and help to manage your online presence. As for Blackberry vs. iPhone: I'm partial to the iPhone but then you also know MY STORY about my experience with what I call 'the ultimate (for now), in handheld computers.' LOL! Thanks for the comment. @Joanna: Glad to see you’re coming around. I know YOUR STORY about — and reluctance to embrace — wireless devices all too well but I am happy to hear you are giving it some consideration. However, my advice to you is similar to what I am proposing to dinosaur #2: embrace only those social networking tools that make sense for you and help to manage your online presence.

As for Blackberry vs. iPhone: I’m partial to the iPhone but then you also know MY STORY about my experience with what I call ‘the ultimate (for now), in handheld computers.’ LOL!

Thanks for the comment.

]]> Comment on Dinosaurs Do Dance on the Social Networking Stage by Joanna Jenkins http://tayloryou.com/blog/dinosaurs-do-dance-on-the-social-networking-stage/comment-page-1/#comment-142 Joanna Jenkins Wed, 03 Mar 2010 23:40:18 +0000 http://tayloryou.com/blog/?p=426#comment-142 My name is Joanna and I am a Dinosaur. But I'm getting close.... When I retired 2+ years ago I was so darn happy to disconnect from all my wireless devices that I swore I would never have a Blackberry again-- Of course that was before Facebook, Twitter and Linkedin users were in the zillions. I'm surprised at how out of the loop I've become and how often I'm asked "why???" I don't utilize them. So now I'm comparison shopping Blackberry vs iPhone and will get back in the game soon. Your article gave me an extra nudge. Thanks, jj My name is Joanna and I am a Dinosaur. But I’m getting close….

When I retired 2+ years ago I was so darn happy to disconnect from all my wireless devices that I swore I would never have a Blackberry again– Of course that was before Facebook, Twitter and Linkedin users were in the zillions. I’m surprised at how out of the loop I’ve become and how often I’m asked “why???” I don’t utilize them.

So now I’m comparison shopping Blackberry vs iPhone and will get back in the game soon. Your article gave me an extra nudge.

Thanks,
jj

]]> Comment on Dinosaurs Do Dance on the Social Networking Stage by CYTaylor http://tayloryou.com/blog/dinosaurs-do-dance-on-the-social-networking-stage/comment-page-1/#comment-141 CYTaylor Wed, 03 Mar 2010 01:14:34 +0000 http://tayloryou.com/blog/?p=426#comment-141 You are absolutely right J. Paul. Even with all the evidence that keeps surfacing about the successes of social media, it still cannot alleviate the fear that some people (dinosaurs) have about it. It reminds me a lot of the stories I heard about the emergence of television and radio many years ago. Neither were respected as a viable source of communications. The Internet went through similar growing pains. And now social media has to 'grow up' in order to gain wider acceptance. Timing is everything. You are absolutely right J. Paul. Even with all the evidence that keeps surfacing about the successes of social media, it still cannot alleviate the fear that some people (dinosaurs) have about it.

It reminds me a lot of the stories I heard about the emergence of television and radio many years ago. Neither were respected as a viable source of communications. The Internet went through similar growing pains. And now social media has to ‘grow up’ in order to gain wider acceptance.

Timing is everything.

]]> Comment on Dinosaurs Do Dance on the Social Networking Stage by J. Paul Duplantis http://tayloryou.com/blog/dinosaurs-do-dance-on-the-social-networking-stage/comment-page-1/#comment-140 J. Paul Duplantis Tue, 02 Mar 2010 23:36:27 +0000 http://tayloryou.com/blog/?p=426#comment-140 I see it every day Cathy. It is still amazingly difficult to get people to see the value of having a website, much less with updated content, much less to use social media. But I will say that I am seeing an increased awareness of social media. The standard argument is "Looks fun but I don't have the time". Which is a great argument nonetheless irrelevant when their competitor is finding the time. The behavior of the consumer is changing. Business owners who choose to not change with them will ultimately pay the price. Those who use social media as a crutch or escape will reap what they sow. Those who use social media as a dynamic tool to build on their existing skills and tools can only benefit. I see it every day Cathy. It is still amazingly difficult to get people to see the value of having a website, much less with updated content, much less to use social media. But I will say that I am seeing an increased awareness of social media. The standard argument is “Looks fun but I don’t have the time”. Which is a great argument nonetheless irrelevant when their competitor is finding the time.

The behavior of the consumer is changing. Business owners who choose to not change with them will ultimately pay the price. Those who use social media as a crutch or escape will reap what they sow. Those who use social media as a dynamic tool to build on their existing skills and tools can only benefit.

]]> Comment on A Non-Hockey Fan Recalls the Miracle on Ice by Joanna Jenkins http://tayloryou.com/blog/a-non-hockey-fan-recalls-the-miracle-on-ice/comment-page-1/#comment-139 Joanna Jenkins Tue, 02 Mar 2010 03:16:58 +0000 http://tayloryou.com/blog/?p=414#comment-139 Yep, I was glued to the tv too. What an exciting and inspiring moment. I watched the US vs Canada game yesterday too. Although it was exciting it wasn't nearly as inspirational as the non-pros who eat Russia. jj Yep, I was glued to the tv too. What an exciting and inspiring moment. I watched the US vs Canada game yesterday too. Although it was exciting it wasn’t nearly as inspirational as the non-pros who eat Russia.

jj

]]> Comment on Ford Fiesta: Will the Music Make the Brand? by Ulysses http://tayloryou.com/blog/ford-fiesta-will-the-music-make-the-brand/comment-page-1/#comment-138 Ulysses Fri, 22 Jan 2010 17:27:26 +0000 http://tayloryou.com/blog/?p=400#comment-138 No problemo - I enjoyed your work, and as a result peeped out the product - keep at it...The Heavenly Father has opened a door effectual for your talent/gift to supplement your musical endeavors with focus and direction - ENJOY THE RIDE and continue to be inspired (In Spirit) with the multi-colored palette that we musicians come to know as our 'inner-ear'...that's where ALL messaging begins! Peace & Blessings! No problemo – I enjoyed your work, and as a result peeped out the product – keep at it…The Heavenly Father has opened a door effectual for your talent/gift to supplement your musical endeavors with focus and direction – ENJOY THE RIDE and continue to be inspired (In Spirit) with the multi-colored palette that we musicians come to know as our ‘inner-ear’…that’s where ALL messaging begins! Peace & Blessings!

]]> Comment on Ford Fiesta: Will the Music Make the Brand? by L Gary http://tayloryou.com/blog/ford-fiesta-will-the-music-make-the-brand/comment-page-1/#comment-136 L Gary Fri, 22 Jan 2010 12:49:26 +0000 http://tayloryou.com/blog/?p=400#comment-136 Hey Ulysses, Thanks for all of the wonderful and positive feedback. You know, as musicians and composers we write and improvise to express our emotions in music from inspiration, experimentation and mood. Often times we're unable to reproduce the vibe of those moments because they're extemporaneous musical moments. Yes there are certain sounds and tonal colors that people feel and it's great to know there's someone out there that can feel the direction and melody of my musical quest. I really appreciate your comments from one musician to another. Hey Ulysses,
Thanks for all of the wonderful and positive feedback. You know, as musicians and composers we write and improvise to express our emotions in music from inspiration, experimentation and mood. Often times we’re unable to reproduce the vibe of those moments because they’re extemporaneous musical moments. Yes there are certain sounds and tonal colors that people feel and it’s great to know there’s someone out there that can feel the direction and melody of my musical quest. I really appreciate your comments from one musician to another.

]]> Comment on Ford Fiesta: Will the Music Make the Brand? by Ulysses http://tayloryou.com/blog/ford-fiesta-will-the-music-make-the-brand/comment-page-1/#comment-135 Ulysses Wed, 20 Jan 2010 21:25:52 +0000 http://tayloryou.com/blog/?p=400#comment-135 "Impeccable taste?" LOL...! Hardly!! Mayhaps "eclectic" or "discriminating" is more like it. There's certain sounds and tonal colors that I tend to bend towards...and this particular ad-clip touched on those chords (no pun intended, honest!) Thanks for having this forum/medium available so that 'creative folk' alike can have input or be expressive...! U “Impeccable taste?” LOL…! Hardly!! Mayhaps “eclectic” or “discriminating” is more like it. There’s certain sounds and tonal colors that I tend to bend towards…and this particular ad-clip touched on those chords (no pun intended, honest!) Thanks for having this forum/medium available so that ‘creative folk’ alike can have input or be expressive…!

U

]]> Comment on Ford Fiesta: Will the Music Make the Brand? by CYTaylor http://tayloryou.com/blog/ford-fiesta-will-the-music-make-the-brand/comment-page-1/#comment-134 CYTaylor Wed, 20 Jan 2010 03:14:18 +0000 http://tayloryou.com/blog/?p=400#comment-134 @Ulysses: Wow! I am guessing (and I know I'm right) that you are a musician with impeccable taste! :-) Seriously though, your observations are much appreciated. I'm sure that most musicians can sense the tremendous opportunity this project presents in trying to make sure the musical arrangement is closely aligned with the brand. Nice tip on the desire to hear more of the music/lyrics of the second clip. That was my favorite too. @Ulysses: Wow! I am guessing (and I know I’m right) that you are a musician with impeccable taste! :-) Seriously though, your observations are much appreciated. I’m sure that most musicians can sense the tremendous opportunity this project presents in trying to make sure the musical arrangement is closely aligned with the brand. Nice tip on the desire to hear more of the music/lyrics of the second clip. That was my favorite too.

]]> Comment on Ford Fiesta: Will the Music Make the Brand? by Ulysses http://tayloryou.com/blog/ford-fiesta-will-the-music-make-the-brand/comment-page-1/#comment-133 Ulysses Wed, 20 Jan 2010 01:15:45 +0000 http://tayloryou.com/blog/?p=400#comment-133 Hmmm. The cornerstones of effective marketing are: product relevance and resonation (IMHO). As a musician the music score definitely caught MY attention (yup it was the hook that got me...!) I heard the mellowed vocal delivery of the 2nd clip and ACTUALLY wanted to hear the lyrics because of the smoothness in lyrical transition and articulation ABOUT the product without it sounding 'corny' or too 'commercialized'....the tonal mixture (production) came off nicely. Now ALL that being said from a musician's point of view. As a consumer, I'd have to admit that I was IMPRESSED that the Ford company would invest $$$ to tickle-tantilize MY EAR (and socio-musical sensibilities) with a melody that would naturally draw on my attention. Impressed. Not only was I 'impressed' with the subliminal notion of having content fashioned specifically for MY suitabilities, I was intrigued to examine all the OTHER products that FORD had to offer (honest). In short what happened was this: the clips made a connection with me (the music garnered my attention, to PAY attention to the commercial content) and the video content provided nice 'eye-candy' for me as well. Now, I personally like my vehicles BLACK and SHINY...but I was taken by the design of the product (which for a small vehicle isn't so obvious with a black paint-job....larger vehicles 'wear' black better...IMHO! ) At any rate, the clips were TASTEFULLY affected and NOT over the top. The message was subtle, invitingly subtle because of the tonal arrangement and choice of affect. Ford apparently has the foresight and resources to leverage it's market appeal by simply taking time to understand what 'appeals' to their target audience. A company that invests WISELY in the machinations of 'market/consumer appeal' , will avail MUCH in their profit margins..! Nice article (enjoyed the music/lyrics of that 2nd clip - polished and smoove!) Hmmm. The cornerstones of effective marketing are: product relevance and resonation (IMHO). As a musician the music score definitely caught MY attention (yup it was the hook that got me…!) I heard the mellowed vocal delivery of the 2nd clip and ACTUALLY wanted to hear the lyrics because of the smoothness in lyrical transition and articulation ABOUT the product without it sounding ‘corny’ or too ‘commercialized’….the tonal mixture (production) came off nicely. Now ALL that being said from a musician’s point of view. As a consumer, I’d have to admit that I was IMPRESSED that the Ford company would invest $$$ to tickle-tantilize MY EAR (and socio-musical sensibilities) with a melody that would naturally draw on my attention. Impressed. Not only was I ‘impressed’ with the subliminal notion of having content fashioned specifically for MY suitabilities, I was intrigued to examine all the OTHER products that FORD had to offer (honest). In short what happened was this: the clips made a connection with me (the music garnered my attention, to PAY attention to the commercial content) and the video content provided nice ‘eye-candy’ for me as well. Now, I personally like my vehicles BLACK and SHINY…but I was taken by the design of the product (which for a small vehicle isn’t so obvious with a black paint-job….larger vehicles ‘wear’ black better…IMHO! ) At any rate, the clips were TASTEFULLY affected and NOT over the top. The message was subtle, invitingly subtle because of the tonal arrangement and choice of affect. Ford apparently has the foresight and resources to leverage it’s market appeal by simply taking time to understand what ‘appeals’ to their target audience. A company that invests WISELY in the machinations of ‘market/consumer appeal’ , will avail MUCH in their profit margins..! Nice article (enjoyed the music/lyrics of that 2nd clip – polished and smoove!)

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